The minimalistic design, simple game mechanics, and brief gameplay loops make hyper-casual games different from the plethora of game niches available on the internet. The games are easy to play, however, the procedural level generation algorithm used in the games makes the levels difficult as you progress. This feature makes the games addictive and keeps users on the edge of their seats.
We develop hyper-casual games that are fun and can generate revenue seamlessly. We acknowledge the importance of developing a game that appeals to a broad audience, and we take projects sincerely whether it is for an entrepreneur or a fresh startup. We provide hyper-casual game development services aligned with your vision and ensure it reaches a wide audience.
Hyper-Casual Game Development Services
The hyper-casual game development services provided by us reflect the current trends in the industry. We are equipped to handle the demands of the mobile gaming industry, from ideation to deployment, our services include every step of the process.
Game Design and Conceptualization
We provide support in the ideation and designing of the mechanics of the game. Through this process, we plan to provide a user-centric experience to ensure maximum engagement.
Prototyping and Testing
We build prototypes of your game soon after finalizing the concept and test its gameplay. This method helps us to make changes easily and refine the game based on feedback received from beta testing.
Game Development
We leverage updated game engines and tools to add life to your game concept. The best game engines help us to use efficient codes to design your game creatively.
Monetization Integration
Hyper-casual games developed by us promise an amalgamation of all kinds of monetization techniques so that the game can generate multiple revenue streams. A few examples of monetization include in-app purchases, in-game ads, and reward systems et cetera.
QA and Optimization
The Quality Analysis team at BR Softech works rigorously to spot bugs and loopholes in the gameplay so that it can be fixed and optimized before deployment.
Launch and Post-Launch Support
We help extensively in launching the game through means of app store optimization. Moreover, we keep in touch with our clients and provide post-launch support to increase player engagement.
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Key Elements of Successful Hyper-Casual Games
A successful hyper-casual game consists of multiple elements that are fundamental in its reach to a wide audience. The game should be addictive, and engaging. Also, it should give a sense of achievement to users. We work on the same principle at BR Softech and add all the elements that are required to boost a hyper-casual game.
Simple Gameplay Mechanics
The fundamental similarity between successful hyper-casual games is their simple gameplay mechanics. The players should be able to become familiar with the gameplay as soon as they start playing it.
Short Play Sessions
Hyper-casual games share another similarity of having short and easy levels, making them accessible on short breaks or while the players are commuting from one place to another.
Addictive and Repeatable
Although the game mechanics should be simple, one must not compromise on making it addictive. We excel at making hyper-casual games simple yet addictive. The challenges keep leveling up through the use of procedural-level generation algorithms. Elements like leaderboards and achievements make the game more addictive.
Monetization Strategies
We integrate multiple monetization methods in the game like banner ads, interstitials, and skippable ads along with lifeline videos to arrange revenue streams. Other optional strategies include in-game purchases of assets and coins.
Minimalistic and Engaging Design
The game’s graphics and art design should have a minimalistic approach. Stuffing the screen with a myriad of elements works as a disadvantage for hyper-casual games. A minimalistic approach helps players navigate through the game without getting overwhelmed.
Our Hyper-Casual Game Development Process
BR Softech has a streamlined game development process that exclusively works for hyper-casual games. The overview of the process is listed below:
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Conceptualization and Game Design
We initiate the process by understanding your game niche and concept. We determine the objectives of the game and post that our team of developers and designers work on the mechanics of the game, themes, and UI/UX. This is the foundational step in our hyper-casual game development.
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Rapid Prototyping
Once the theme and mechanics are in accordance with our clients, we develop the prototype of the game. In this step, the core mechanics of the game get tested and approved, ensuring the smooth functioning of all the elements of the game. This step is the stepping stone for full-game development.
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Full Game Development
The desired game once converted into a prototype, comes to life in the development process after the prototype gets approved. The game engines that we use to build hyper-casual games are Unity and Cocos2d. In this step, we create graphics, animations, and character rigging, and test the game’s mechanics extensively before sending it to the QA team.
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Quality Assurance and Testing
The game is tested rigorously for bugs and loopholes. The performance of the game is evaluated in this step, and the team ensures that the game is in perfect sync across devices and screens.
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Launch and Optimization
We take care of the launching of the game and make sure that it reaches a broad audience. The game gets optimized for Play Store and App Store alike and is optimized for cross-platform playability.
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Post-Launch Support
We maintain good relations with our clients even after the successful deployment of the game and assist them in post-launch support. We provide bug fixes and regular updates to give users fresh content quarterly or as per the demands of our clients.
Technologies Used in Hyper-Casual Game Development
BR Softech works on state-of-the-art technologies and tools to bring the best hyper-casual games to the audience. Some of the tools and technologies that are utilized in developing hyper-casual games are listed below.
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Game Engines
Unity Cocos2d Unreal
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Programming Languages
C# C++ Java
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Ad Networks
AdMob Unity Ads Tapjoy
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Cloud Services
Amazon Web Services Google Cloud Microsoft Azure
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Analytics Tools
Firebase Google Analytics Flurry
Getting Started with BR Softech
Ready to bring your hyper-casual game idea to life? Here's how to get started with BR Softech:
Why Choose BR Softech for Hyper-Casual Game Development?
There are a plethora of reasons why you should trust BR Softech in developing your hyper-casual game. The 12+ years of experience in the game development industry and our expertise ensure the deliverance of exceptional games. Here are some reasons why we are the best game development company out there:
Expertise in Hyper-Casual Games
We specialize in developing hyper-casual games for all platforms. We incorporate all the fundamentals of hyper-casual games like simplicity, and easy and addictive gameplay among others in the game.
Custom Solutions
We develop our games as per the instructions and requirements of our clients. We customize the game to fit our client’s idea of the game.
Post-Launch Support
We remain in contact with our clients and cherish our relations. All our clients are important to us, hence, we provide post-launch support to further satisfy you. We have built a base of 2700+ happy clients since our inception.
Fast Development Cycle
The development process at BR Softech is lightning fast, with smooth prototyping, development, and launch.
Global Reach
We have a global reach with offices spread in 5+ countries. Therefore, we know and understand the global audience, and develop the game accordingly.
Monetization Expertise
We are well-versed in integrating efficient monetization techniques in the game. With different kinds of ads and in-app purchases, we build a seamless revenue stream.
FAQ
Ans. The simplicity, short play sessions, and engaging, repeated mechanics make hyper-casual games different from other game niches. Unlike traditional mobile games, they do not require hardcore gaming skills and are ideal for casual players.
Ans. The minimum amount of time required to develop a hyper-casual game is 6 weeks. It can go up to 3 months depending on the complexity of the game. The features involved and the mechanics also affect the time of development of the game. Our agile approach ensures a fast development cycle without sacrificing quality.
Ans. Advertisements are the fundamental way of earning from a hyper-casual game. However, there are multiple ways of ad monetization, for example, banner ads, interstitial ads, and rewarded videos. Moreover, in-app purchases like cosmetic items, and unlocking features can be another way of monetization.
Ans. Yes, BR Softech has extensive experience amalgamating ads and in-app purchases with hyper-casual games. Monetization methods used by us blend seamlessly with the gameplay.
Ans. The main strategy to ensure user retention is making the gameplay addictive. Gameplay loops, implementing rewards, challenges, and daily missions, can help developers retain users for a long time.
Ans. The cost of developing a hyper-casual game can range from $10,000 to $50,000. This figure goes up or down depending on the complexity, features, and graphics. Contact us for a detailed quote based on your specific requirements.
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